You're Too Stupid To Read This

& Other Helpful Insights for Marketers by Richard Wise

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Twins exert a special fascination and fear in the subconscious.  According to anthropologist Rene Girard, they personify mimetic rivalry.  The mimetic response (“I see you want it, now I want it”) is the basis of culture - and of all seething envy.  Murder ensues which is legitimized by sacralizing it - scapegoating.  ”They had to die.”  I love The Shining because it perfectly fuses the banality of an ordered space with the brooding atavisms of the unconscious.  I first saw Kubrick’s masterpiece in Paris while working as a luxury chauffeur for a 12-year-old Saudi prince, his British tutor and a rather crude and fascistic member of the French National Police.  As we walked out of the theatre, the cop said to me, shuddering, “Only a man who takes drugs could make a movie like that.”

Twins exert a special fascination and fear in the subconscious.  According to anthropologist Rene Girard, they personify mimetic rivalry.  The mimetic response (“I see you want it, now I want it”) is the basis of culture - and of all seething envy.  Murder ensues which is legitimized by sacralizing it - scapegoating.  ”They had to die.”  I love The Shining because it perfectly fuses the banality of an ordered space with the brooding atavisms of the unconscious.  I first saw Kubrick’s masterpiece in Paris while working as a luxury chauffeur for a 12-year-old Saudi prince, his British tutor and a rather crude and fascistic member of the French National Police.  As we walked out of the theatre, the cop said to me, shuddering, “Only a man who takes drugs could make a movie like that.”

(Source: thecarlosramos)

Filed under The Shining kubrick Mimetic Rivalry Rene Girard

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